Friday, September 27, 2013

Juice Beauty's Lash Defining Mascara Works...really works!


KAPOW!  Here it is!  I've tried it! Juice Beauty's Lash Defining Mascara.   Because I received many emails from readers wondering how it stacks up, I pushed up the review. 

I was introduced to Juice Beauty's new makeup line by owner, Karen Behnke at Juice Beauty's "Just Juice" event here in NYC earlier this month.  As expected, their new mascara was a big topic of conversation as finding a clean mascara that works requires quite a bit of searching.  

HOW DOES IT WEAR?
Wonderfully.  There is absolutely no flaking, no smudging and no clumps!  When I came in yesterday after having worn it for over 8 hours, it was as if I had just put it on.

HOW DOES IT MAKE THE LASHES LOOK?
It separates and defines the lashes.  This look is natural, defined, pretty.  I like to apply 2 coats as I'm used to a lot more volume on my upper lashes.  This is not a volumizing mascara, so if you're looking for thick lashes, you might have to look elsewhere.  I think one of the reasons that this stays on so well is because the mascara really dries, so I suggest putting on your two coats before it dries.

INGREDIENTS:  Organic botanical extracts of serenoa repens (organic saw palmetto extract)*, aloe barbadensis (organic aloe extract)*, euphorbia cerifera (candelilla wax), triisostearyl citrate, hydrogenated glyceryl abietate, brassica campestris/aleurites fordi oil copolymer, copernicia cerifera (organic carnauba wax)*, vegetable glycerin, theobroma cacao (organic cocoa seed butter)*, persea gratissima (avocado butter), methylcellulose, xanthan gum, tocopherol (Vitamin E), sodium hyaluronate (vegetable hyaluronic acid), ethylhexylglycerin, phenethyl alcohol. May Contain: mica, iron oxide.       * = Certified organic ingredient

Would I re-puchase this?  Most definitely.  I think the formulation is fantastic and from what I understand, creating this mascara took Karen and her team many, many, many tries.  I think she's nailed it.  $19

7 comments:

  1. Will have to add this to the growing list of natural mascaras to try.

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  2. What is your favorite volumizing mascara? I'm all about the volume lol

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    1. Dr. Hauschka's Volumizing Mascara (although it will smudge on bottom lashes - just use on top) and Couleur Caramel Cils Longs (but I'm hearing the ingredients are not super, super clean now). Good luck!

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  3. how does it hold a curl? I have long straight lashes and usually mascara weighs them down more

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    1. Hi. Can you email me and I'll explain that and what I might recommend for you? katie AT the green product junkie .com

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  4. I tried this mascara and I did like the look of it on my eyelashes, very natural. It did not flake or smudge. However, my biggest issue with it was how wet the formula was coming out of the tube. I felt like it might drip into my eye and it took a minute for it to dry. So, overall I think I would give it a 3 out of 5 rating.

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    1. I guess I should mention that Karen (creator) said that you have to wait a few seconds for it to dry...I'm surprised you found it very wet. Perhaps you are letting it dry, but if not, give that a chance. Thanks for reading! Katie

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